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First Look O Straight Story Grant your clients’ wishes for achieving permanent sleek-straight strands without damage using the new Organic Ceratin Systems rganic Salon Systems is devoted to delivering products that protect hair health and contain as many natural and organic ingredients as possible, and the new Organic Ceratin Systems permanent straightening treatment is no exception. The formaldehyde-, thioglycolates-, ammonia-, paraben-and sodium hydroxide-free technology is designed to not only condition hair, but also to strengthen it by penetrating deep into the cortex, rebuilding each strand during the treatment. The plant-derived keratin works to repair existing damage, while the cysteamine amino acid realigns the bonds that give hair its unmanageable curly or frizzy texture. The range— including Sealing Conditioner, Setting Lock, Smoothing Gel, Straightening Lotion, Strength Adjuster and Structure Spray—is also fortifi ed with organic oils and extracts like chamomile and calendula for optimum shine and conditioning. “I’m thrilled to have a permanent straightening system that also provides a reparative effect for the hair,” says Jennifer Andrews of Roots Salon in St. Petersburg, FL. “It’s like doing a relaxer and a conditioning smoothing treatment in one step. organicsalonsystems.com —M.R. TOUCH AND GO If you’re a fan of touch-screen technology, then the new CHI Touch dryer from Farouk Systems is for you. Equipped with an easy-to-navigate, 3-inch color LCD touch-screen display, the game-changing tool boasts three power and temperature settings—all controlled by the simple slide of a fi nger—plus a built-in memory function that automatically recalls the most r settings. What’s more, CHI Touch boasts 1,800 watts of power that equates to 50 percent faster drying time; an advanced ceramic heater that utilizes infrared technology to reduce static and rehydrate dry, damaged hair; and a state-of-the-art ionizing feature with three hair type selections— fi ne, medium and coarse—to take the guesswork out of eliminating frizz. farouk.com —K.D. Ultimate Hair Extensions, Ultimate Profi tability. Gorgeous Length. Amazing Volume. No Damage. Reusable. 100% Remi Human Hair. The Secret? Three Gentle Application Options. Ultratress Hair Extensions. The choice is yours. Paris • Los Angeles • New York • Milan • Miami 800.736.5751 www.Ultratress.com Hair Extensions • Top Of Head • Human Hair Wigs -6336> <:! ^^^MHJLIVVR JVT <S[YH[YLZZ,_[LUZPVUZ ^^^[^P[[LY JVT <S[YH[YLZZ,_[ Ultratress 2012 Hair Academy Class Schedule in Fort Lauderdale, Florida July 16th June 11th September 24th November 12th October 15th Call 800-736-5751 for more information EDITOR’S PICK! PHOTOGRAPHY: VEER.COM (STRAIGHT STORY)
